by David Bach
Credit cards are a wonderful convenience, but they can also be financial
quicksand if you don't know how to use them properly. Unfortunately, most of
us don't.
Overall,
American
families have an
average of 7.6
credit cards
each, and
consumers as a
whole owe around
$800 million in
credit-card
debt, which
works out to
more than $9,000
per
card-carrying
household. No
wonder only 4
out of 10 card
holders manage
to pay their
bills in full
each month.
Being a realist,
I know credit
cards are here
to stay. So you
should learn
the techniques
credit-card
companies employ
to maximize
their earnings
from
you -- and use
that knowledge
to avoid the
many pitfalls
unwary borrowers
tumble into.
Minimum Payment,
Maximum Pain
The big secret
of the modern
credit-card
industry is that
issuers of
plastic
are in no hurry
to see you pay
off your debt.
In fact, they
make a lot more
money if you
make only the
minimum monthly
payment. And
they're smart
enough
to know that if
they ratchet
down the minimum
amount due low
enough -- say,
to around 2.5%
of the total
balance, which
is where it's
been lately --
you'll keep
spending money,
and they can
make a fortune
on you.
It's not in card
issuers'
interests for
you to
understand that
if you borrow
$10,000 on your
credit cards and
pay only the
minimum payment
with an
interest rate of
19.98%, it will
take you more
than 37 years to
get out of
debt -- and
before you do,
you will have
forked over
nearly $19,000
in
interest
charges.
The government
has been
pressuring the
card companies
to raise their
monthly
minimums. As a
result of the
recently enacted
Bankruptcy Abuse
Prevention
and Consumer
Protection Act,
many will be
raising them to
4% this year.
But this, by
itself, this
won't solve the
problem. If
you're carrying
a
balance on any
of your cards
and don't want
to be paying
through the
nose,
you should still
make a point of
forking out more
than the minimum
payment.
Your goal should
be to pay at
least twice the
minimum every
month. Assuming
you aren't being
charged an
outrageous
interest rate,
you should be
able to
pay off your
balance in less
than five years
just by doing
this. So do it!
Late Fees' Bite
Here's another
secret. Issuers
of plastic don't
really mind it
when you're
late making a
payment because
there's big
money in
collecting late
fees.
Indeed,
according to R.K.
Hammer
Investment
Bankers, a
California
credit-card
consulting firm,
more than 10% of
the industry's
revenue comes
from late fees.
And those fees
can really hurt.
Not only can
card companies
can charge you
penalties as
high as $39 a
month if you're
even one day
late, they can
also
hike your
interest rate.
To make matters
worse, many card
issuers have
been
shortening the
time they give
you to make a
payment --
shrinking it
from 30
to just 21 days.
This means you
have to watch
carefully for
your bill and be
sure not to be
late.
One way to
protect yourself
is to use your
bank's online
bill-paying
service
to schedule an
automatic
payment of
double your
current minimum
amount due
several days
before your
credit-card
bill's deadline.
If you find
yourself missing
the due date
anyway, call the
card issuer
immediately and
ask them to
waive your late
fee. Assuming
you haven't made
a
habit of doing
this, they will
generally give
you a grace
period. (Just to
be sure, get a
name or
confirmation
number from the
person you speak
with
and double check
your bill the
next month to
make sure you
weren't hit with
a late fee or
interest-rate
hike.)
Rates: Seek a
Better Deal
I've always
maintained that
it's not debt
that's killing
Americans, it's
the
interest they
pay on it. Right
now, the average
rate on
credit-card debt
in
America is
around 13
percent. But
that's just the
average. Rates
range as
high as 40
percent
annually.
What can you do?
The first thing
is to examine
your credit-card
statement
and find out
exactly what
your debt is
costing you.
Once you've done
that,
go to a Web site
like
LowerMyBills.com
or BankRate.com
and see how your
rate
compares to
what's being
offered
elsewhere. Most
likely you'll
find a number
of cards
offering a
better deal. But
before you go to
the trouble of
switching to a
new one, call
your current
card company and
ask if they will
lower your rate.
If the first
person you speak
with turns you
down, ask for a
supervisor. Let
them know that
you're
considering
transferring
your debt to a
new card. And
be specific.
Tell them the
name of the
rival company
and the rate
it's
offering. Make
them do the
selling: Ask,
"Why should I
stay with you
when I
can get a much
better rate
somewhere else?"
Generally
speaking, as
long as you're
polite and
reasonable, they
will
probably try
their best to
satisfy your
request because
ultimately they
want
to keep your
business. If you
don't get what
you want, apply
for an account
with a company
offering better
rates and then
transfer your
balance there.
Annual Fees:
Negotiate a
Waiver
Most credit
cards charge
annual fees
ranging from $35
to $100. If
you're
like the average
family and have
seven or more
cards, this can
really add
up.
Depending on the
kinds of plastic
you have, you
may be able to
get this fee
waived simply by
calling and
asking. The
major exception
to this rule
involves cards
affiliated with
frequent-flyer
programs or
rebate offers.
But for a
regular card
with no special
offers, you
shouldn't have
to pay an
annual fee --
especially if
you're a
customer in good
standing. So if
you're
being charged an
annual fee, ask
today for it to
be waived. And
if you paid
one recently,
ask them to
credit it back
to you.
The Zero-Percent
Offer: How They
Tease
Lots of card
issuers now
offer
introductory
rates of "zero
percent" to
customers
willing to open
new accounts and
transfer their
existing
balances
to them. These
can be good
deals, but
beware. Many of
these
zero-percent
offers have very
specific
disclaimers --
in tiny print --
to the effect
that
if you're late
paying by even
one day, you
forfeit your
zero- or
low-interest
deal and your
rate can be
raised. I've
seen deals
where, if
you're late just
once, the rate
jumps from zero
to 24 percent.
And if you're
late twice, it
jumps to 29
percent.
Even worse, some
of these special
offers carry
"retroactive
interest-rate
penalties,"
which means the
cards' issuers
can go back and
charge you high
rates for every
balance you've
ever carried,
even when you
were making your
payments on
time.
So be careful
with these
offers. They can
be terrific if
you're
responsible,
but slip up
once, and you
can get badly
hurt.
The bottom line
is: If you're
not careful,
credit cards can
become a
financial hazard
that's hard to
escape from. So
be smart with
your cards and
learn to avoid
the pitfal